HNY 2020 & Welcome to a new Decade!
The image shown below is a perfect example of what businesses go on to build/launch if they don't understand their users, understand their problems, understand what they want/need.
The Tech/Business team is assuming that they just built
the PERFECT toys for the kids!
The reality is that the kids never even got
to have a look at the cute toys built for them!
And this is where a PM's role becomes extremely critical - S/He is supposed to get into the shoes of the user and 'Be the User' himself/herself and build products accordingly.
Click here to study the 2nd example:
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