Why are Indians so different from the rest of the World when it comes to doing Business or Management or Leadership or Governance?
Devdutt Pattanaik in the below Ted-talks explains what makes Indians the way they are. According to him, it is all deep-rooted in the centuries-old culture / mythology / value-system that the Indians belong to.
A MUST-Watch for every Indian Entrepreneur / Business-owner / Corporate-leader / Team-manager.
Indian approach to Business
East v/s West
Dr. Devdutt Pattanaik writes and lectures extensively on the relevance of mythology in matters related to leadership, entrepreneurship, branding, management, and governance.
He currently serves as CBO (Chief Belief Officer) of the Future Group & a story consultant to Star TV, and a leadership coach and inspirational speaker for many organizations besides Future Group.
Trained in medicine, he spent 15 years in healthcare and pharmaceutical industries including Apollo Health Street and Sanofi Aventis, before joining Ernst & Young as Business Advisor. All this while, he spent his spare time studying and writing sacred stories, analysing symbols and rituals and their impact on culture. His columns on management and culture that appear in the Economic Times are a hit with general and specialist readers. His show Business Sutra with CNBC-18 and Shastrarth with CNBC-awaaz are popular with viewers for their innovative approach and simplicity. He has written over 25 books for everyone from adults to children, to business executives.
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